Craftelle is a premium e-commerce website designed for a luxury floral brand specializing in handcrafted satin roses and bespoke floral arrangements. The website was built to reflect elegance, craftsmanship, and timeless beauty, aligning with the brand’s focus on high-quality, long-lasting floral pieces ideal for gifting and special occasions. The visual design emphasizes a soft, refined aesthetic with clean layouts, high-quality imagery, and a seamless user experience across all devices. The platform features a fully functional online store with clear product categorization, detailed product pages, and a smooth checkout flow to enhance customer confidence and conversion. Custom bouquet options and curated collections allow users to explore products easily, while the overall structure ensures intuitive navigation and fast performance. The website is optimized for mobile responsiveness, usability, and brand storytelling, creating a luxurious shopping experience that highlights both the artistry and value of the Craftelle brand. Key highlights: Elegant, brand-driven UI/UX design Fully responsive e-commerce functionality Clean product presentation and smooth checkout flow Optimized navigation and user experience Designed to reflect luxury, craftsmanship, and trust
Client
Niini Sasah
Completed
1/23/2026
Team Size
3
Technologies
2

