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    Craftelle Rose Website

    Craftelle is a premium e-commerce website designed for a luxury floral brand specializing in handcrafted satin roses and bespoke floral arrangements. The website was built to reflect elegance, craftsmanship, and timeless beauty, aligning with the brand’s focus on high-quality, long-lasting floral pieces ideal for gifting and special occasions. The visual design emphasizes a soft, refined aesthetic with clean layouts, high-quality imagery, and a seamless user experience across all devices. The platform features a fully functional online store with clear product categorization, detailed product pages, and a smooth checkout flow to enhance customer confidence and conversion. Custom bouquet options and curated collections allow users to explore products easily, while the overall structure ensures intuitive navigation and fast performance. The website is optimized for mobile responsiveness, usability, and brand storytelling, creating a luxurious shopping experience that highlights both the artistry and value of the Craftelle brand. Key highlights: Elegant, brand-driven UI/UX design Fully responsive e-commerce functionality Clean product presentation and smooth checkout flow Optimized navigation and user experience Designed to reflect luxury, craftsmanship, and trust

    Client

    Niini Sasah

    Completed

    1/23/2026

    Team Size

    3

    Technologies

    2

    Craftelle Rose Website

    Technologies Used

    NextjsAdobe Photoshop
    Challenges
    • Designing a luxurious brand feel without overcomplicating navigation.
    • Allowing both standard purchases and custom orders.
    • Making the site mobile-friendly for social media traffic.
    Solutions
    • A clean, pastel-themed interface was designed to evoke emotion, softness, and romance, aligning with the brand’s positioning. The homepage tells a story, introducing the brand before leading users into curated product collections.
    Results
    • The final product delivered a strong brand presence and a smooth customer journey from discovery to order.

    Project Team

    Rahim Daud
    Rahim Daud
    Co-Founder & CTO

    Remote
    0 years
    Jamel Martey
    Jamel Martey
    CPO and Lead Developer

    Remote
    0 years
    Cubagee Naana Divine
    Cubagee Naana Divine
    CEO & Founder

    Remote
    0 years

    Project Gallery

    Craftelle Rose Website - Image 1